Virtual hosts not working

CentOS 5
Apache 2.2.3


I've configured Apache with virtual hosting to run 3 domains, 2 pointing to:

/var/www/html/danny

..... and the 3rd pointing to:

/var/www/html/richmond

However, all requests for www.therichmondstudio.co.uk return pages from the
other domain: www.dannyisrael.co.uk

??

The domain 'therichmondstudio.co.uk' correctly resolves to the same IP as
the server machine as you can see from the 'dig' commands listed below.

Garry


*************** httpd config ******************************

ServerName danisrael.vm.bytemark.co.uk:80

NameVirtualHost *:80

<VirtualHost *:80>
ServerName www.therichmondstudio.co.uk
ServerAdmin garry RemoveThis @usableit.co.uk
DocumentRoot /var/www/html/richmond
</VirtualHost>

<VirtualHost *:80>
ServerName www.dannyisrael.com
ServerAdmin garry RemoveThis @usableit.co.uk
DocumentRoot /var/www/html/danny
</VirtualHost>

<VirtualHost *:80>
ServerName www.dannyisrael.co.uk
ServerAdmin garry RemoveThis @usableit.co.uk
DocumentRoot /var/www/html/danny
</VirtualHost>


*********************************************************
; <<>> DiG 9.3.3rc2 <<>> danisrael.vm.bytemark.co.uk
;; global options: printcmd
;; Got answer:
;; ->>HEADER<<- opcode: QUERY, status: NOERROR, id: 6970
;; flags: qr rd ra; QUERY: 1, ANSWER: 1, AUTHORITY: 0, ADDITIONAL: 0

;; QUESTION SECTION:
;danisrael.vm.bytemark.co.uk. IN A

;; ANSWER SECTION:
danisrael.vm.bytemark.co.uk. 86400 IN A 80.68.88.120

**********************************************************

; <<>> DiG 9.3.3rc2 <<>> therichmondstudio.co.uk
;; global options: printcmd
;; Got answer:
;; ->>HEADER<<- opcode: QUERY, status: NOERROR, id: 36335
;; flags: qr rd ra; QUERY: 1, ANSWER: 1, AUTHORITY: 0, ADDITIONAL: 0

;; QUESTION SECTION:
;therichmondstudio.co.uk. IN A

;; ANSWER SECTION:
therichmondstudio.co.uk. 86400 IN A 80.68.88.120

***********************************************************