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External
Since: Dec 29, 2004
Posts: 97
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(Msg. 1) Posted: Wed Jan 12, 2005 8:35 pm
Post subject: SEO - marketing ?
Archived from groups: alt>www>webmaster (more info?)
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Just to settle an argument ...
Is search engine opitmisation marketing ?
I know its off topic, but there are some people with an academic
understanding of marketing here who will voice an opinion!
G |
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External
Since: Sep 23, 2004
Posts: 49
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(Msg. 2) Posted: Wed Jan 12, 2005 11:35 pm
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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"Gerry for email use my name at dergal dt com" <sales.RemoveThis@exleaseit.co.uk> wrote
in message news:10ubh3umvac1u8f@corp.supernews.com...
>
> Just to settle an argument ...
>
> Is search engine opitmisation marketing ?
>
> I know its off topic, but there are some people with an academic
> understanding of marketing here who will voice an opinion!
>
> G
Sure, if the website is a marketing vehicle, that is, if its purpose is to
position an organization and its products/services, to generate leads, to
create sales opportunities. If so, then seo is as much a part of marketing
as wordsmithing, graphics creation, campaign planning, product planning,
etc. etc. etc.
George King
g.e. king Marketing<!-- ~MESSAGE_AFTER~ --> |
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External
Since: Jul 03, 2003
Posts: 569
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(Msg. 3) Posted: Wed Jan 12, 2005 11:35 pm
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Gerry for email use my name at dergal dt com sales RemoveThis @exleaseit.co.uk wrote:
>
> Just to settle an argument ...
>
> Is search engine opitmisation marketing ?
>
> I know its off topic, but there are some people with an academic
> understanding of marketing here who will voice an opinion!
>
You can make a case that everything is marketing. Having the right product
is marketing. Having a good product is marketing. Making sure that people
are aware of the product is marketing.
If SEO isn't marketing then it's either an academic exercise or a
competitive sport.
--
eric
<a style='text-decoration: underline;' href="http://www.ericjarvis.co.uk" target="_blank">www.ericjarvis.co.uk</a>
"live fast, die only if strictly necessary"<!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Feb 05, 2004
Posts: 352
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(Msg. 4) Posted: Wed Jan 12, 2005 11:35 pm
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Previously in alt.www.webmaster, Eric Jarvis <web.DeleteThis@ericjarvis.co.uk>
said:
> If SEO isn't marketing then it's either an academic exercise or a
> competitive sport.
My money's on the latter.
--
Mark Parnell
<a style='text-decoration: underline;' href="http://www.clarkecomputers.com.au" target="_blank">http://www.clarkecomputers.com.au</a><!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Sep 14, 2004
Posts: 1625
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(Msg. 5) Posted: Thu Jan 13, 2005 3:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Once upon a time, far far away, the king summoned Gerry for email use
my name at dergal dt com <sales.TakeThisOut@exleaseit.co.uk> who replied:
>
>Just to settle an argument ...
>
>Is search engine opitmisation marketing ?
>
>I know its off topic, but there are some people with an academic
>understanding of marketing here who will voice an opinion!
>
I should say it most definitely is.
Matt
--
Free, high quality content for web sites. See
<a style='text-decoration: underline;' href="http://www.probertencyclopaedia.com/xcont.htm" target="_blank">http://www.probertencyclopaedia.com/xcont.htm</a><!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Dec 29, 2004
Posts: 97
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(Msg. 6) Posted: Thu Jan 13, 2005 7:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Eric Jarvis wrote:
> Gerry for email use my name at dergal dt com sales.DeleteThis@exleaseit.co.uk wrote:
>
>>Just to settle an argument ...
>>
>>Is search engine opitmisation marketing ?
>>
>>I know its off topic, but there are some people with an academic
>>understanding of marketing here who will voice an opinion!
>>
>
>
> You can make a case that everything is marketing. Having the right product
> is marketing. Having a good product is marketing. Making sure that people
> are aware of the product is marketing.
>
> If SEO isn't marketing then it's either an academic exercise or a
> competitive sport.
Mmm someone said it wasn't ... they explained that by "definition it is
PR" I said he was talking shite... for once I agree with you lot ...
SEO is totally marketing... its making the virtual shop attractive to
specific visitors!
Cheers<!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Sep 14, 2004
Posts: 588
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(Msg. 7) Posted: Thu Jan 13, 2005 8:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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In article <10uco2lpnif4a03 RemoveThis @corp.supernews.com>, sales RemoveThis @exleaseit.co.uk
says...
> Eric Jarvis wrote:
> > ...
> > If SEO isn't marketing then it's either an academic exercise or a
> > competitive sport.
>
> Mmm someone said it wasn't ... they explained that by "definition it is
> PR" I said he was talking shite... for once I agree with you lot ...
> SEO is totally marketing... its making the virtual shop attractive to
> specific visitors!
Did this 'someone' also manage to explain why he thought that PR is not
part of marketing too?
--
William Tasso<!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Nov 18, 2004
Posts: 42
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(Msg. 8) Posted: Thu Jan 13, 2005 8:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Em Thu, 13 Jan 2005 00:45:21 +0000, Gerry for email use my name at dergal
dt com <sales.RemoveThis@exleaseit.co.uk> escreveu:
> Is search engine opitmisation marketing ?
Marketing: Adapting a product to the customer's needs.
SEO: Adapting your web pages to Google's whims.
--
Kerberos.
<a style='text-decoration: underline;' href="http://www.opera.com" target="_blank">http://www.opera.com</a>
<a style='text-decoration: underline;' href="http://www.freebsd.org" target="_blank">http://www.freebsd.org</a>
<a style='text-decoration: underline;' href="http://www.auriance.com" target="_blank">http://www.auriance.com</a>
<a style='text-decoration: underline;' href="http://www.osresources.com" target="_blank">http://www.osresources.com</a>
<a style='text-decoration: underline;' href="http://exodus.jabberstudio.org" target="_blank">http://exodus.jabberstudio.org</a><!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Dec 29, 2004
Posts: 97
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(Msg. 9) Posted: Thu Jan 13, 2005 8:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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William Tasso wrote:
> In article <10uco2lpnif4a03.RemoveThis@corp.supernews.com>, sales.RemoveThis@exleaseit.co.uk
> says...
>
>>Eric Jarvis wrote:
>>
>>>...
>>>If SEO isn't marketing then it's either an academic exercise or a
>>>competitive sport.
>>
>>Mmm someone said it wasn't ... they explained that by "definition it is
>>PR" I said he was talking shite... for once I agree with you lot ...
>>SEO is totally marketing... its making the virtual shop attractive to
>>specific visitors!
>
>
> Did this 'someone' also manage to explain why he thought that PR is not
> part of marketing too?
Naa, I think he was getting confused with Advertising vs PR ... It came
as a response to a comment I made (looking at adverts) which said skills
needed - Search Engine Optimisation, PPC, Web Marketing, Content
Management - I guess I made a comment were all four were really part of
web marketing...<!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Sep 14, 2004
Posts: 1625
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(Msg. 10) Posted: Thu Jan 13, 2005 10:35 am
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Once upon a time, far far away, the king summoned Kerberos
<me.DeleteThis@privacy.net> who replied:
>Em Thu, 13 Jan 2005 00:45:21 +0000, Gerry for email use my name at dergal
>dt com <sales.DeleteThis@exleaseit.co.uk> escreveu:
>
>> Is search engine opitmisation marketing ?
>
>Marketing: Adapting a product to the customer's needs.
Humour aside, you may find marketing is communicating to a potential
customer how their need may be best satisfied by your product.
>
Matt
--
Free, high quality content for web sites. See
<a style='text-decoration: underline;' href="http://www.probertencyclopaedia.com/xcont.htm" target="_blank">http://www.probertencyclopaedia.com/xcont.htm</a><!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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External
Since: Jul 03, 2003
Posts: 569
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(Msg. 11) Posted: Thu Jan 13, 2005 3:35 pm
Post subject: Re: SEO - marketing ? [Login to view extended thread Info.]
Archived from groups: per prev. post (more info?)
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Matt Probert comments.TakeThisOut@probertencyclopaedia.com wrote:
> Once upon a time, far far away, the king summoned Kerberos
> <me.TakeThisOut@privacy.net> who replied:
>
> >Em Thu, 13 Jan 2005 00:45:21 +0000, Gerry for email use my name at dergal
> >dt com <sales.TakeThisOut@exleaseit.co.uk> escreveu:
> >
> >> Is search engine opitmisation marketing ?
> >
> >Marketing: Adapting a product to the customer's needs.
>
> Humour aside, you may find marketing is communicating to a potential
> customer how their need may be best satisfied by your product.
>
No. It includes ensuring that the product meets the customer's needs. It
needs to be two way communication to really be valuable. Otherwise it's
salesmanship. The two are different. I can do marketing, I can't be a
salesman, that's because I'm psychologically ill equipped to sell people
rubbish they don't want.
--
eric
<a style='text-decoration: underline;' href="http://www.ericjarvis.co.uk" target="_blank">www.ericjarvis.co.uk</a>
"live fast, die only if strictly necessary"<!-- ~MESSAGE_AFTER~ --> >> Stay informed about: SEO - marketing ? |
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